He had a commanding voice and I would always remember it: Binit Kumar

Binit Kumar, AGM - Marketing, Oral Care, Dabur India Limited, remembers Piyush Pandey as a legend whose ads for Dairy Milk to Fevicol to Vodafone has inspired many

BY TEAM IMPACT
Published: Oct 24, 2025 10:36 PM 
He had a commanding voice and I would always remember it: Binit Kumar

Piyush sir used to say “The more you are insecure about your idea, the less you share it, less chance it can become great.”

A legend whose ads for Dairy Milk to Fevicol to Vodafone has inspired one and many, fortunate enough to work with him on Dabur Red Paste.

He has a commanding voice and I would always remember it. As it is said “Meri Awaaz hi, pehchaan hai, gar yaad rahe.” 

Follow our WhatsApp channel

RELATED STORY VIEW MORE

'We had a long innings together'
REMEMBERING PIYUSH PANDEY: THE STORYTELLER WHO MADE BRANDS AND INDIA SMILE
'Piyush's work broke walls and turned them into doors that several of us walked through'
Leaders across industry remember Piyush Pandey’s wisdom, wit, and warmth
How Piyush Pandey Gave Brands a Heartbeat
Piyush Pandey: The Soul of Indian Advertising

TOP STORY

“His Living Room Was Our Second Office”: Harshad, Kainaz & Sukesh, Ogilvy India

The trio of Chief Creative Officers remember Piyush Pandey as their lifelong Creative Director and guiding force.

Off the Front Foot. Godspeed, Piyush.”: Hephzibah Pathak, Ogilvy India

'His unmistakable voice will continue to echo through Indian advertising'

NEWS LETTER

Subscribe for our news letter

E - PAPER


  • CURRENT

  • LAST WEEK

Subscribe To Impact Online

BUY IMPACT ONLINE

IMPACT SPECIAL ISSUES


  • Suniel shetty takes the Spotlight

  • Miked Up for Goafest

  • Get Set Goaaa!

  • Anupriya Acharya Tops the IMPACT 50 Most Influenti

  • Advertising Turbocharged

  • A Toast to creativity

  • GOAing towards tech-lead creativity

  • REDISCOVERING ONESELF

  • 50 MOST INFLUENTIAL WOMEN LIST 2022

  • BACK WITH A BANG!

  • Your Best Coffee Ever

  • PR Commune Magazine June-July 2022

  • 13th-ANNIVERSARY-SPECIAL

  • PR Commune Magazine April 2022

VIDEO GALLERY VIEW MORE

Eileen Ooi and Monaz Todywalla of PHD speak to Neeta Nair of Impact Magazine