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Comedians On Creative Duty
BY Yash Bhatia
IMPACT Stories
‘A quality outfit will be defined not by scale but strength and agility of solutions’
BY Yash Bhatia
IMPACT Stories
‘AI will evolve from an efficiency tool into an intelligence layer’
BY Jennifer Thomas
IMPACT Stories
'Attention will become the true currency'
BY Jennifer Thomas
IMPACT Stories
The Omnicom Game of Thrones — culture mismatch or giant success?
BY NEETA NAIR
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Omnicom–IPG Merger Closes, Creating the World’s Largest Marketing Powerhouse
BY Kanchan Srivastava
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‘Our focus is firmly on value over volume’
BY Yash Bhatia
Cover Story
Earning a PhD in Winning Accounts
BY NEETA NAIR
Cover Story
The Independent Dependables
BY Aryan Khanna
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Entries open for The ABBY Awards 2025; Dates announced
BY TEAM IMPACT
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Sanchayeeta Verma: Retail Media and AI Will Redefine Consumer Engagement in 2025
BY Jennifer Thomas
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Ashima Mehra: The Emphasis Will Be on Platform-Native Strategies in 2025
BY NEETA NAIR
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Vinay Hegde: 'CTV will be the platform of choice for brands' in 2025
BY Jennifer Thomas
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Anand Chakravarthy: ‘Connected TV will be right on top’ in 2025
BY Jennifer Thomas
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Paritosh Srivastava: Focus on ‘Real business solutions with measurable ROI’ in 2025
BY NEETA NAIR
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Prasanth Kumar Re-elected as AAAI President for 2024-25
BY TEAM IMPACT
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FCB India Appoints Punit Singh as Chief Strategy Officer
BY TEAM IMPACT
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Whose Award Is It?
BY Mansi Sharma
Spotlight
Breathless Films: Production Houses don't have Huge Margins
BY NEETA NAIR
Cover Story
The Iconic Leaders
BY admin

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