Tags Story

Cover Story
The Desi Fizz Factor
BY Anaum Shaikh
IMPACT Stories
The New Indian Ad: Less Perfect, More Real
BY Raaina Jain
More From Impact
Conran Design Mumbai appoints Tazeen Shaikh and Jervin D’Souza in leadership positions
BY TEAM IMPACT
IMPACT Stories
If FOMO Goes, What Will Bond Platforms Sell Instead?
BY Antora Chakraborty
More From Impact
0101.Today appoints Adrian Mendonza as Chief Creative Officer
BY TEAM IMPACT
More From Impact
Punt Creative appoints Upasana Naithani as Head of Business
BY TEAM IMPACT
IMPACT Stories
Ro-Ko Beyond The Field
BY Debolina Datta
IMPACT Stories
Joke’s on the brand? Insiders say there’s more to it than laughs
BY Isha Khatu
More From Impact
Uflex appoints CreativeMud for creative and digital mandate
BY TEAM IMPACT
Talking Point
BFSI’s Next Marketing Battle
BY Raaina Jain
Spotlight
Time Finds Its Way Back
BY Anaum Shaikh
More From Impact
Creativemud wins creative mandate for Orbit Wire & Cable
BY TEAM IMPACT
Interview
‘Certain Firsts End With Everything Coming Together’
BY Debolina Datta
Interview
’We Wanted Riders to Carry Not Just Prayers, But Safety.’
BY Debolina Datta
Impact Feature
Lights Camera Action
BY Debolina Datta
Spotlight
Freedom From Ageism
BY Anaum Shaikh
IMPACT Stories
Are Brands Playing Safe and Losing Loud?
BY Isha Khatu
More From Impact
Uflex turns everyday routines into the focus of new Zipouch campaign
BY TEAM IMPACT
More From Impact
McCann India wins integrated creative mandate for 3M Consumer Business
BY TEAM IMPACT
More From Impact
Philips Home Appliances invites creative agencies to pitch for two category mandates
BY TEAM IMPACT

TOP STORY

Ads in Focus

Highlighting some of the memorable campaigns from the week gone by

The Closet Chronicles

Sports’ New Playing Field

NEWS LETTER

Subscribe for our news letter

E - PAPER


  • CURRENT

  • LAST WEEK

Subscribe To Impact Online

BUY IMPACT ONLINE

IMPACT SPECIAL ISSUES


  • NDTV’s Big Test

  • Suniel shetty takes the Spotlight

  • Miked Up for Goafest

  • Get Set Goaaa!

  • Anupriya Acharya Tops the IMPACT 50 Most Influenti

  • Advertising Turbocharged

  • A Toast to creativity

  • GOAing towards tech-lead creativity

  • REDISCOVERING ONESELF

  • 50 MOST INFLUENTIAL WOMEN LIST 2022

  • BACK WITH A BANG!

  • Your Best Coffee Ever

  • PR Commune Magazine June-July 2022

  • 13th-ANNIVERSARY-SPECIAL

  • PR Commune Magazine April 2022

VIDEO GALLERY VIEW MORE

Why One Campaign Is Never Enough: Anupam Bansal on Liberty Shoes’ Long Game