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IMPACT Stories
IMPACT Breaking: Rahul Mathew to take charge as CCO, McCann Worldgroup India post merger
BY NEETA NAIR
IMPACT Stories
Breaking on IMPACT: Prasoon Joshi to lead Omnicom Advertising India
BY NEETA NAIR
IMPACT Stories
Breaking: Dheeraj Sinha to be CEO, McCann Worldgroup India in merged Omnicom-IPG group
BY NEETA NAIR
IMPACT Stories
Omnicom–IPG: Why India Will Be the Most Watched Leadership Announcement
BY Kanchan Srivastava
IMPACT Stories
Anxious wait for 1.2 lakh staffers as Omnicom and IPG seal mega merger
BY Kanchan Srivastava
Cover Story
Stir-Fried PR
BY Anushka Sengupta
IMPACT Stories
The Ramayana Algorithm: Ancient Wisdom Guides Modern Brand Success
BY Alok Lall
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Hero MotoCorp unveils new campaign for the Hero Destini 125, featuring S.S. Rajamouli
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Asian Paint’s new campaign highlights self-expression in home décor with Deepika Padukone
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Creative Zone
Ads in Focus
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McCann Worldgroup India Wins Smart Bazaar Account
BY TEAM IMPACT
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The International Advertising Association Inducted Prasoon Joshi Into The Hall Of Fame
BY TEAM IMPACT
Cannes Lions 2025
Cheil Pe Charcha: Dabas Leads the Dialogue of Disruption
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Happydent Launches New Campaign Focused on the Power of a Smile
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Britannia Launches #EatHappens Campaign for Good Day Chunkies
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Alok Lall ends 14-year stint with McCann Worldgroup India
BY TEAM IMPACT
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McCann Worldgroup India Reshapes Leadership with Key Strategic Appointments
BY TEAM IMPACT
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FCB Kinnect Appoints Abhinav Tripathi as National Creative Director in Delhi
BY TEAM IMPACT
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‘Bhaskar Das made the industry better, simply by being in it’
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Cover Story
Influencers Vs Admakers
BY Mansi Sharma

TOP STORY

Omnicom Completes IPG Acquisition, Creating World’s Largest Advertising Network

Omnicom’s acquisition of IPG creates a pro forma $25B entity that overtakes WPP globally and places the merged network at No. 2 in India

Agla Station: Audio Marketing

Nikon’s Leap Into Reel-ity

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