Tags Story

More From Impact
Amazon tops TRA Brand Trust Report 2026, ending Dell’s six-year run
BY TEAM IMPACT
CMO Interview
Tanishq Stays Natural
BY Antora Chakraborty
Talking Point
Instamart’s Offline Experiment
BY Yash Bhatia
More From Impact
Tata Trusts reappoints Venu Srinivasan as Trustee for life
BY TEAM IMPACT
More From Impact
Retail Reinvented: The New Blueprint for India’s Experience-First Malls
BY Pritha Pahari
Spotlight
Caution: Brands Fighting Ahead
BY Pritha Pahari
More From Impact
Asian Paints rolls out ‘Decades of Trust, Warranty That Lasts’ campaign
BY TEAM IMPACT
More From Impact
Lodestar UM marks Impact Day 2025 with focus on inclusion and equity
BY TEAM IMPACT
CMO Interview
Understanding the Cycle
BY Antora Chakraborty
More From Impact
Tata Trusts Launches ‘Khud Se Jeet’ Campaign
BY TEAM IMPACT
More From Impact
Britannia Good Day Launches 'Flavours of Equality' Pack in Collaboration with Parle Monaco
BY TEAM IMPACT
More From Impact
THE MEDIA OF WAR: WHO FIRES THE FIRST SHOT?
BY RUHAIL AMIN
More From Impact
Spinny Launches 'God Promise' Campaign with Sachin Tendulkar for IPL Season
BY TEAM IMPACT
More From Impact
Wagh Bakri Recognised as India’s Most Trusted Tea Brand for Fourth Year Running
BY TEAM IMPACT
More From Impact
IGI Launches 'Moments Campaign' to Highlight the Emotional Value of Certified Diamonds
BY TEAM IMPACT
More From Impact
PepsiCo India Champions Water Security in World Water Day film
BY TEAM IMPACT
More From Impact
CARS24's Women's Day Campaign Highlights Trust Bias in Parking Decisions
BY TEAM IMPACT
More From Impact
Garnier Black Naturals Partners with Dhonis to Redefine Trust in Hair Colour
BY TEAM IMPACT
More From Impact
ASCI to Host Global Ad Self-Regulation Summit in Mumbai
BY TEAM IMPACT
Cover Story
Desh Ka Ratan
BY Anjana Naskar

TOP STORY

Best Ads of February 2026

February 2026 was an amalgamation of emotion & pop-culture vibe, with brands experimenting with playful narratives that shaped audience conversations

When Marketing Learns To Whisper

Inside Indian Homes

NEWS LETTER

Subscribe for our news letter

E - PAPER


  • CURRENT

  • LAST WEEK

Subscribe To Impact Online

BUY IMPACT ONLINE

IMPACT SPECIAL ISSUES


  • Suniel shetty takes the Spotlight

  • Miked Up for Goafest

  • Get Set Goaaa!

  • Anupriya Acharya Tops the IMPACT 50 Most Influenti

  • Advertising Turbocharged

  • A Toast to creativity

  • GOAing towards tech-lead creativity

  • REDISCOVERING ONESELF

  • 50 MOST INFLUENTIAL WOMEN LIST 2022

  • BACK WITH A BANG!

  • Your Best Coffee Ever

  • PR Commune Magazine June-July 2022

  • 13th-ANNIVERSARY-SPECIAL

  • PR Commune Magazine April 2022

VIDEO GALLERY VIEW MORE

Saloni Anand, Co-founder, Traya on Marketing Hair Health in a Low-Trust Category