RAD ADS OF THE WEEK
AGENCY “When tasked with creating the ad films for GreatWhite’s LumaPro LED Range with the messaging #ShockinglyBright, it was imminent for us to make the consumers feel the same emotion, and who better than Varun Sharma for it. His humour and charm has added a comic essence that truly justifies the ad film.” CLIENT “Our campaign #ShockinglyBright revolutionizes our customer’s lighting experience with exceptional and superior quality LED lighting solutions. The campaign is reflective of our idea of Varun being the perfect fit for the #ShockinglyBright range since he is superb in terms of expression and has a strong audience pull.” AGENCY “With this series we aim to elevate the image of active traders. It’s a simple and unignorable way of bringing respect and admiration for traders.” CLIENT “SAMCO recognises the valuable role that a stock trader plays to aid the progress of the financial markets and the economy. They possess a unique set of skills, honed through years of experience and dedication. This series is our tribute to the traders and the investors.”
COO & Co-Founder, TheSmallBigIdea
General Manager – Marketing & Brand Communications, GreatWhite Global Pvt Ltd.
Creative Head, The Womb
Founder and CEO, SAMCO Group
Tags : #SHOCKINGLYBRIGHT # SAMCOGROUP