CMO Interview

CMO Interview

‘WE HAVE SEEN A 500% INCREASE IN USAGE OF OUR SERVICES’

BY Anjana Naskar
CMO Interview

PARLE PRODUCTS: EYEING A LARGER BITE OF THE SNACKS CATEGORY

BY Anjana Naskar
CMO Interview

‘CLOVIA IS A 100% DATA-DRIVEN BRAND’

BY Ritika Raj
CMO Interview

HOW URBAN COMPANY IS BRINGING CONVENIENCE TO CONSUMERS

BY Anjana Naskar
CMO Interview

COMBINING TRADITIONAL REMEDIES WITH SCIENCE

BY Anjana Naskar
CMO Interview

HOW OPPO IS MAXIMIZING AUDIENCE ENGAGEMENT

BY NEETA NAIR
CMO Interview

HOW HOUSING.COM IS MAKING REAL ESTATE TECH SAVVY

BY Anjana Naskar
CMO Interview

HOW TIDE IS ADDING NEW VALUE TO TIME

BY Anjana Naskar
CMO Interview

HOW MG MOTOR IS STEERING FORWARD THE LEGACY OF INNOVATION

BY Anjana Naskar
CMO Interview

TRANSFORMATION AND INNOVATION ARE THE KEY TO SURVIVAL: DR MAHESH GUPTA

BY Shikha Singh
CMO Interview

HOW GREAT LEARNING IS MOVING AHEAD WITH THE TIMES

BY Anjana Naskar
CMO Interview

PARLE PRODUCTS: LEVERAGING LEGACY AND BUILDING TRUST

BY Anjana Naskar
CMO Interview

HOW CARVAAN IS BRINGING BACK FAMILY TIME

BY Mitaksh Jain
CMO Interview

‘WE WANT CULT.FIT TO BECOME SYNONYMOUS WITH FITNESS’

BY Anjana Naskar
CMO Interview

HOW FUTURE GENERALI IS NORMALISING MENTAL HEALTH CONVERSATIONS

BY Ritika Raj

TOP STORY

‘OPPO HAS SEEN A 33% INCREASE IN BRAND PREFERENCE’

Damyant Khanoria, CMO, Oppo India walks us through the brand’s focus on after-sales service, consumption trends in the smartphone segment and more

‘WE HAVE BEEN STEADFAST IN OUR REGIONAL AMBITIONS FOR OVER 15 YEARS’

‘WE HAVE SEEN A 500% INCREASE IN USAGE OF OUR SERVICES’

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Mayank Bidawatka, Co-Founder, Koo talks about the brand's new logo & objective behind the rebranding