Tags Story

Cover Story
Health InfluenceRx
BY Anushka Sengupta
More From Impact
Sunfeast Marie Light Distributes Cooling ‘Surya Vardaan’ Caps to Rath Yatra Devotees
BY TEAM IMPACT
More From Impact
Polycab Supports Pilgrims with Practical Installations at Puri Rath Yatra
BY TEAM IMPACT
More From Impact
How Brands Can Win in 'Many Indias' by Choosing the Right Cultural Archetype
BY Shivam Puri
More From Impact
Nina Elavia Jaipuria, Niraj Ruparel, and Others Named Jury Chairs for ABBY Awards 2025
BY TEAM IMPACT
CMO Interview
Malaika’s Mane Magic
BY Anushka Sengupta
More From Impact
Bingo! Tedhe Medhe Launches Bhojpuri Music Video with Superstar Khesari Lal
BY TEAM IMPACT
More From Impact
Santoor’s ‘Sangam’ OOH Campaign Shines at Maha Kumbh
BY TEAM IMPACT
Talking Point
Cookies stay in the jar, will alternatives suffer?
BY Aryan Khanna
Interview
'India Is A Critical Market For Us'
BY Anupama Sajeet
CMO Interview
'DRINK 7UP TO THINK FRESH'
BY Imran Fazal
Cover Story
For ITC the best is yet to come: IPoY 2020 winner Sanjiv Puri
BY TEAM IMPACT
Interview
‘TIER I AND II MARKETS ARE LIVPURE’S STRONGHOLD’
BY Anjana Naskar
Interview
‘OUR OUTLAY FOR DIGITAL HAS MORE THAN DOUBLED’
BY Ritika Raj
Interview
PROVIDING A COMPLETE HAND HYGIENE PACKAGE
BY Saniya Sureka
Spotlight
WE WILL COME BACK WITH A ROBUST TOPLINE: NINA ELAVIA JAIPURIA
BY NAZIYA ALVI RAHMAN
Spotlight
BE YOUR OWN GURU AND THE WIND BENEATH YOUR WINGS: KALLI PURIE
BY TEAM IMPACT
Cover Story
19 NEW ENTRANTS IN IMPACT'S 50 MOST INFLUENTIAL WOMEN LIST, 2020, WITH KALLI PURIE AT NO.1
BY TEAM IMPACT
Backbeat
STAYING HOPEFUL IN TIMES OF UNCERTAINTY
BY Meghna Ghai Puri
Backbeat
MY GUIDE TO BEATING THE CORONA APOCALYPSE
BY Rahul Puri

TOP STORY

The Unexpected MVPs of Brand Campaigns!

When Dilip and Shera step into the brand’s spotlight, is this a lasting shift in advertising or just a fleeting trend brands are testing?

Backbay: Boxed, not Bottled

Duroflex: The Business of Rest

NEWS LETTER

Subscribe for our news letter

E - PAPER


  • CURRENT

  • LAST WEEK

Subscribe To Impact Online

BUY IMPACT ONLINE

IMPACT SPECIAL ISSUES


  • Suniel shetty takes the Spotlight

  • Miked Up for Goafest

  • Get Set Goaaa!

  • Anupriya Acharya Tops the IMPACT 50 Most Influenti

  • Advertising Turbocharged

  • A Toast to creativity

  • GOAing towards tech-lead creativity

  • REDISCOVERING ONESELF

  • 50 MOST INFLUENTIAL WOMEN LIST 2022

  • BACK WITH A BANG!

  • Your Best Coffee Ever

  • PR Commune Magazine June-July 2022

  • 13th-ANNIVERSARY-SPECIAL

  • PR Commune Magazine April 2022

VIDEO GALLERY VIEW MORE

Vikas Iyer, Head of Marketing at Chinese Wok, on 10 Years of Growth, Expansion & More