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Cover Story
Walking The Attention-Trust Tightrope
BY Anaum Shaikh
Cover Story
Modern CMO’s Split Personality?
BY Antora Chakraborty
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NIVIA Sports Gives the Blue Tigers’ Jersey a Life Beyond the Pitch
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Ajit Mohan announces departure from Snap as Chief Business Officer
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SBICAP Securities Ltd names Mufaddal Matcheswala Chief Business Officer – Capital Markets
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MMTC-PAMP appoints Gaurav Gupta as Head of Digital Business
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Karan Kumar Launches Inflection to Help Leaders Rethink Growth and Leadership
BY TEAM IMPACT
Interview
‘Understanding Culture Is Key To Doing Business Globally’
BY Isha Khatu
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adidas Originals celebrates Delhi’s OGs ahead of Connaught Place store opening
BY TEAM IMPACT
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Vineet Jain joins Reliance Retail as COO of Fashion & Lifestyle Business
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McCann India wins integrated creative mandate for 3M Consumer Business
BY TEAM IMPACT
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Anika Agarwal appointed EVP & Business Unit Head, Lighting at Orient Electric
BY TEAM IMPACT
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Hitachi appoints Anand Birje as CEO of Digital Engineering & AI Business Unit
BY TEAM IMPACT
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Britannia names Siddharth Parakh as Head of Strategy & Business Development
BY TEAM IMPACT
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Bobby George moves on from Carrier after eight years
BY TEAM IMPACT
IMPACT Stories
‘Consumer always at the heart of The Body Shop’: Chief Brand Officer Harmeet Singh
BY Anaum Shaikh
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Rajiv Chhabria appointed as Chief Business Officer at JioBlackRock Mutual Fund
BY TEAM IMPACT
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Atul Hegde: The Dreamer, The Doer, The Luxury Aficionado & The People’s Person
BY Dr Annurag Batra
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Tilt Brand Solutions names Abhimanyu Mathur as Chief Business Officer
BY TEAM IMPACT
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Redcliffe Labs appoints Kshitiz Singh as Chief Business Officer – Inorganic Growth
BY TEAM IMPACT

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