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‘ASCI HAS ACHIEVED A COMPLIANCE RATE OF 97%’
BY NEETA NAIR
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THE RISE AND RISE OF INFLUENCER MARKETING
BY TEAM IMPACT
Interview
‘AT GROUPM, INFLUENCER MARKETING SPENDS ARE GROWING AT OVER 200%’
BY CHRISTINA MONIZ
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USING INFLUENCE FOR GOOD
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Talking Point
WE DON’T WANT TO POLICE A NARRATIVE BUT HELP SHAPE ONE: ASCI
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MICRO INFLUENCERS IN THE BIG LEAGUE
BY CHRISTINA MONIZ
Interview
HOW ZIVAME IS CREATING AWARENESS WITH QUIRK
BY Anjana Naskar
Spotlight
HOW PEE SAFE IS LEADING CONVERSATIONS ON MENSTRUAL HYGIENE
BY Anjana Naskar
Interview
HOW CIPLA IS EXHALING MISCONCEPTIONS ABOUT ASTHMA
BY Mitaksh Jain
Talking Point
INCA IS THE IDEAL TOOL FOR SAFE BRAND ENGAGEMENT ACROSS PLATFORMS: PRASANTH KUMAR
BY TEAM IMPACT

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NEW SOLE OLD NAME

Bata India recently launched a new campaign, ‘Neo Casuals for Neo Leaders’. Anand Narang, VP - Marketing and Consumer Experience at Bata India Limited shares insights

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Neeta Nair of IMPACT Magazine speaks with team Ogilvy India.