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Impact Feature
WHY ARE NON-GAMING BRANDS SHOWING INTEREST IN GAMING?
BY Imran Fazal
Cover Story
GAMING OVERTAKES OTT AND SOCIAL MEDIA
BY Imran Fazal
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Madison Media wins media mandate for LT Foods’ brand Daawat
BY TEAM IMPACT
Talking Point
WE ARE IN THE BUSINESS OF VALUE CREATION FOR BRANDS: VISHAL CHINCHANKAR
BY Anjana Naskar
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Advertising is still considered a big company’s game: Uday Shankar
BY TEAM IMPACT
Spotlight
DWELLING ON MY CARAVAN OF MUSINGS
BY Vanita Keswani
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MEDIA AGENCIES: NAVIGATING THE UNPREDICTABLE TIMES
BY CHRISTINA MONIZ
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Madison Media wins Media AOR for Cipla Health Ltd
BY TEAM IMPACT
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“TV UPHEAVALS WILL CONTINUE WITH A NEW NTO,” says Vikram Sakhuja of Madison Media & OOH
BY TEAM IMPACT

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