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Cover Story
Grouped Together To Win
BY NEETA NAIR

CMO Interview
Profit Meets Prudence
BY Antora Chakraborty

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Accelerating D2C Growth With Video Advertising
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Skechers AERO Series unveiled in India, engineered for every type of runner
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WPP Grants Conditional Share Award to CEO Cindy Rose
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Admatazz Invests in Performance Marketing Agency ScaleSale
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Interview
BOULT: SOUND MARKETING
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Admatazz Wins Kelvinn’s Global Digital Marketing Mandate After Multi-Agency Pitch
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Admattic Expands into India, Plans IPO in Next Three Years
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Bharti AXA Life Insurance Appoints Prerak Parmar as Chief Growth Officer
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Cover Story
High Performance Delivered
BY Anushka Sengupta

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Taboola Unveils Realize, New Platform to Revolutionise Performance Advertising
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First-Ever 90’s Festival to Celebrate Iconic Decade in Mumbai this March
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PowerDrift Celebrates 3 Million Subscribers on YouTube
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Wear Your Energy: COLORS by Rupa Unveils DRY FIT Collection
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SulaFest 2025: A Vineyard Extravaganza of Music and Win
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Shah Rukh Khan Unveils realme 14 Pro Series 5G Campaign
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IAS Launches AI-Driven Total Media Performance™ to Boost ROI
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Arvind RP: ‘Retail Media Networks to revolutionise digital advertising’ in 2025
BY Anjana Naskar

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Eurogrip Tyres Signs M S Dhoni as Brand Ambassador
BY TEAM IMPACT

TOP STORY

Omnicom Completes IPG Acquisition, Creating World’s Largest Advertising Network

Omnicom’s acquisition of IPG creates a pro forma $25B entity that overtakes WPP globally and places the merged network at No. 2 in India


Agla Station: Audio Marketing


Nikon’s Leap Into Reel-ity


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