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Cover Story
Star Power or Scroll Power
BY Antora Chakraborty

IMPACT Stories
The Exit That Wasn’t: Inside the Theatre of Celebrity Brand Moves
BY Debolina Datta

IMPACT Stories
Just married, just marketable
BY Anaum Shaikh

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Bisleri launches #DrinkItUp 2.0 with Deepika Padukone, spotlighting new-age hydration
BY TEAM IMPACT

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Deepika Padukone Joins Ranveer Singh as Brand Ambassador for Experience Abu Dhabi
BY TEAM IMPACT

IMPACT Stories
VIDEO INTERVIEW: Inside Asian Paints’ playbook of emotion, innovation and luxury branding
BY Anushka Sengupta

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Asian Paint’s new campaign highlights self-expression in home décor with Deepika Padukone
BY TEAM IMPACT

Interview
Walls of Wonder
BY Anushka Sengupta

IMPACT Stories
Bollywood Goes Business: Why Shraddha Kapoor’s LinkedIn Debut Has Everyone Talking
BY Yash Bhatia

IMPACT Stories
Deepika Padukone’s Hilton Reel Hits 1.9B Views, But What did Hilton gain?
BY Yash Bhatia

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Deepika and Ranveer star in JioMart’s new campaign
BY TEAM IMPACT

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Hilton to Double India Presence, Unveils First Brand Showcase
BY TEAM IMPACT

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Lloyd Unveils Festive Campaign with Ranveer and Deepika
BY TEAM IMPACT

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KRAFTON India Announces Deepika Padukone as BGMI Brand Ambassador
BY TEAM IMPACT

Spotlight
STARS UNDER THE SCANNER
BY MISBAAH MANSURI

Spotlight
‘WE BROUGHT BHARAT AND INDIA CLOSER THIS FESTIVE SEASON’
BY DIPALI BANKA

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