Tags Story

CMO Interview
WINNING NEW CONSUMERS, ONE BREW AT A TIME
BY Anjana Naskar
Cover Story
REWRITING THE RULES OF MARKETING
BY Anjana Naskar
Interview
‘DIGITAL IS NOT A CHANNEL, BUT A WAY OF LIFE FOR US’
BY Anjana Naskar
Interview
‘ASCI HAS ACHIEVED A COMPLIANCE RATE OF 97%’
BY NEETA NAIR
Spotlight
HOW DHL STRIVES TO DELIVER POWERFUL EMOTIONS
BY Archana Khatri Das
Interview
‘WE AIM TO DOUBLE OUR DISTRIBUTION OVER THE NEXT 12 MONTHS’
BY CHRISTINA MONIZ
CMO Interview
‘PIRAMAL REALTY SELLS MORE THAN BRICKS AND MORTAR’
BY Anjana Naskar
Cover Story
IN CINEMA ADVERTISING: THE SEQUEL
BY Anjana Naskar
CMO Interview
WHY TATA AIA IS URGING CONSUMERS TO BE PREPARED
BY Anjana Naskar
Spotlight
‘INDIAN TERRAIN’S ONLINE SALES HAVE INCREASED OVER 10X’
BY CHRISTINA MONIZ

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NEW SOLE OLD NAME

Bata India recently launched a new campaign, ‘Neo Casuals for Neo Leaders’. Anand Narang, VP - Marketing and Consumer Experience at Bata India Limited shares insights

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VIDEO GALLERY VIEW MORE

Neeta Nair of IMPACT Magazine speaks with team Ogilvy India.