Tags Story

More From Impact
Eastern unveils ‘Battle of Sambar’ campaign highlighting Kerala’s culinary pride
BY TEAM IMPACT
More From Impact
Nayanthara and Vignesh team up for Havells’ ‘No Hero Like Havells’ campaign
BY TEAM IMPACT
More From Impact
Shraddha Kapoor features in Eureka Forbes’ new ‘Chakachak Clean’ campaign
BY TEAM IMPACT
More From Impact
Yes Bank reappoints Prashant Kumar as Managing Director and CEO
BY TEAM IMPACT
More From Impact
Bigg Boss Hindi season 19 onboards 9 sponsors
BY TEAM IMPACT
IMPACT Stories
'Digital is no longer optional, it’s central to engaging audiences'
BY Yash Bhatia
More From Impact
Game Over: Parliament Bans Online Money Gaming and Ads
BY TEAM IMPACT
More From Impact
Happydent lights up Gurugram’s PVR INOX with immersive smile installations
BY TEAM IMPACT
IMPACT Stories
Blinkit’s Parental Controls Spark Debate: Digital Safety or Moral Policing?
BY Antora Chakraborty
More From Impact
Sara Tendulkar stars in Tourism Australia’s ‘Come and Say G’day’ campaign in India
BY TEAM IMPACT
More From Impact
Tata Tele Business Services Introduces Digital Advisor ‘Mira’ for SMEs
BY TEAM IMPACT
More From Impact
Parle-G Marks Onam with Campaign Focused on Tradition and Togetherness
BY TEAM IMPACT
More From Impact
South Indian Bank’s Onam film celebrates bonds beyond banking
BY TEAM IMPACT
More From Impact
Aditya Birla Sun Life Insurance Unveils #YeAkelaHiKaafiHai Campaign with Farhan Akhtar
BY TEAM IMPACT
More From Impact
Neha Gulati Joins Myntra as Head of Brand, Events, Category and Private Brands
BY TEAM IMPACT
More From Impact
Škoda Auto India’s 25-Year Milestone Campaign Puts Fans Before Owners
BY TEAM IMPACT
More From Impact
Birla Opus Paints Launches Ganesh Chaturthi Digital Film
BY TEAM IMPACT
More From Impact
Gargi Launches Official Mobile App on Android and iOS
BY TEAM IMPACT
More From Impact
Ishaan Khatter joins BOSS’ ‘Be the Next’ global Fall/Winter 2025 campaign
BY TEAM IMPACT
More From Impact
Airbnb and Ananya Panday to host fashion & glow-up experience in Delhi
BY TEAM IMPACT

TOP STORY

The Unexpected MVPs of Brand Campaigns!

When Dilip and Shera step into the brand’s spotlight, is this a lasting shift in advertising or just a fleeting trend brands are testing?

Backbay: Boxed, not Bottled

Duroflex: The Business of Rest

NEWS LETTER

Subscribe for our news letter

E - PAPER


  • CURRENT

  • LAST WEEK

Subscribe To Impact Online

BUY IMPACT ONLINE

IMPACT SPECIAL ISSUES


  • Suniel shetty takes the Spotlight

  • Miked Up for Goafest

  • Get Set Goaaa!

  • Anupriya Acharya Tops the IMPACT 50 Most Influenti

  • Advertising Turbocharged

  • A Toast to creativity

  • GOAing towards tech-lead creativity

  • REDISCOVERING ONESELF

  • 50 MOST INFLUENTIAL WOMEN LIST 2022

  • BACK WITH A BANG!

  • Your Best Coffee Ever

  • PR Commune Magazine June-July 2022

  • 13th-ANNIVERSARY-SPECIAL

  • PR Commune Magazine April 2022

VIDEO GALLERY VIEW MORE

Vikas Iyer, Head of Marketing at Chinese Wok, on 10 Years of Growth, Expansion & More