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Creative Zone
Best Ads of September 2026
BY Antora Chakraborty

CMO Interview
Science In Every Stitch: A chat with Enamor's CMO
BY Antora Chakraborty

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Mohalla to Metro: How Consumers Changed the Story of Panchkula’s Wellness Brand Bubble Me
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Friends Adult Pants takes on product hesitation with new ‘Bharose wali Dosti’ campaign
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IMPACT Stories
Beyond the Boardroom: Can Legacy Brands Outlive Corporate Feuds?
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IMPACT Stories
Is Every Sale Still A Big Sale?
BY Isha Khatu

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Aspect Sports Puts Aman Sehrawat in the Spotlight as Its First Brand Ambassador
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Voltas Beko launches ‘Sense Toh Banta Hai’ brand campaign with Manoj Pahwa
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Ranbir Kapoor enters India’s FMCG sector as Founder of Flux Theory
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Creative Zone
Ads in Focus
BY Antora Chakraborty

IMPACT Stories
Should Brands Be Counting The ‘Green’ Cost?
BY Antora Chakraborty

CMO Interview
Where Function Meets Emotion: Jiteen Aggarwal of Hettich
BY Raaina Jain

Cover Story
Modern CMO’s Split Personality?
BY Antora Chakraborty

IMPACT Stories
Can AI voice avoid the spam trap?
BY Isha Khatu

More From Impact
Popeyes and Sprite Team Up to Add Some Fizz to Spicy Chicken
BY TEAM IMPACT

IMPACT Stories
‘Brands That Offer Something Hard To Commoditise Will Stand Out’
BY Dhimant Bakshi

Creative Zone
Ads In Focus
BY Antora Chakraborty

Spotlight
When OOH Shows Up And Stands Out Too
BY Antora Chakraborty

TOP STORY

Best Ads of September 2026

The standout campaigns that caught attention, sparked conversations and made September 2026 memorable


If Print Is Dying, Why Is Education Still Buying?


Science In Every Stitch: A chat with Enamor's CMO


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