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Talking Point
Everyone Wants To Be Your Favourite App
BY Anaum Shaikh

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Tata Soulfull launches new product range with ‘Nourish Your Goals with Millets’ campaign
BY TEAM IMPACT

IMPACT Stories
‘Snap’ed The Gen Z
BY Antora Chakraborty

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Slurrp Farm and Google India Release Mother’s Day Film Celebrating Everyday Caregiving
BY TEAM IMPACT

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Wipro appoints Laura Marie Miller to board for five-year term
BY TEAM IMPACT

IMPACT Stories
‘We changed the ending at the last minute based on a suggestion from the Director’
BY Yash Bhatia

Spotlight
Magazines on the Go
BY Yash Bhatia

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ZOFF Foods Appoints Natasha Gandhi as Digital Ambassador
BY TEAM IMPACT

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Mount Everest Breweries appoints Vinod Babu G as Chief Executive Officer
BY TEAM IMPACT

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IMPACT’S BLAST FROM THE PAST
BY admin

Backbeat
Building Generational Gaps: Gen Z & Millennials in the Workplace
BY Akash Manchanda

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iD Fresh Expands with 4 New Nutritious and Speciality Batters
BY TEAM IMPACT

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Tata Soulfull Wins Golden Spoon Award for Best Brand-Retailer Partnership
BY TEAM IMPACT

CMO Interview
Millet for the Soul
BY Imran Fazal

CMO Interview
MILLENNIAL PARENT’S SEARCH ENDS HERE, SAYS HUGGIES
BY Imran Fazal

CMO File
HOW CASTROL IS GEARING UP FOR THE NEW AGE CONSUMER
BY Anjana Naskar

Interview
HOW NIYO IS MAKING BANKING COOL FOR MILLENNIALS
BY Mitaksh Jain

Spotlight
‘SOULFULL HAS QUADRUPLED ITS BUSINESS ONLINE’
BY Anjana Naskar

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Ads in Focus

Four campaigns from the week putting a fresh spin on familiar insights


Should Brands Be Counting The ‘Green’ Cost?


Lubricants And Beyond: Gulf Oil Lubricants’ India MD & CEO, Ravi Chawla


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