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Spotlight
Tale Of Two Diamonds
BY Antora Chakraborty

Creative Zone
Best Ads of December 2025
BY Antora Chakraborty

Creative Zone
Ads in Focus
BY Pritha Pahari

Creative Zone
Ads in Focus
BY Antora Chakraborty

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Titan’s ‘Wear Your Story’ campaign champions authenticity with PV Sindhu & Vikrant Massey
BY TEAM IMPACT

Impact Feature
Beyond Just Billboards
BY Anushka Sengupta

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Birla Estates partners with Gujarat Titans as Principal Sponsor ahead of IPL 2026
BY TEAM IMPACT

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Titan Eye+ introduces the ‘Ek Tara Test’ for children’s eye screening this Children’s Day
BY TEAM IMPACT

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Fastrack Perfumes celebrates individuality with Siddhant Chaturvedi in new film
BY TEAM IMPACT

Creative Zone
Ads in Focus
BY Anushka Sengupta

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Tanishq’s festive film captures the warmth of Diwali away from home
BY TEAM IMPACT

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Titan’s new Diwali film honours the unsung heroes behind its festive sparkle
BY TEAM IMPACT

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Titan and Ogilvy's New Diwali Campaign Celebrates the Gift of Time
BY TEAM IMPACT

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Titan honours its voluntary traffic warden Krishnamurthy with ‘His Hands, His Voice’ film
BY TEAM IMPACT

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Dell Laptops Retains Top Spot for Fifth Year in TRA’s Most Desired Brands Report 2025
BY TEAM IMPACT

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Titan’s SKINN launches Noura Nectar - Eau De Parfum with Shibani Dandekar as campaign face
BY TEAM IMPACT

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Debdatta Bajpai Appointed Group Creative Director at Monks
BY TEAM IMPACT

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CaratLane Partners With MoEngage for Faster, Smarter Customer Engagement
BY TEAM IMPACT

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Pikachu Teams Up with Gujarat Titans for 2025 Cricket Season to Engage Young Fans
BY TEAM IMPACT

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India Adds Two Bronze Lions on Day 4 at Cannes Lions 2025
BY TEAM IMPACT

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Ads in Focus

Which ads raised the creative bar this week? Here’s IMPACT’s curated list


Why 2026 Will Reward Clear Decisions, Not Busy Brands


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