PIYUSH PANDEY LENDS HIS VOICE FOR FEVICOL’S ‘UNLOCK1’ CAMPAIGN
As the lockdown has started to ease out, Fevicol has come up with a new initiative to fight the novel coronavirus and to survive in the new normal. With its latest campaign, Fevicol is conveying a new message of awareness to the people of India, petitioning them to be even more particular than earlier about wearing masks and maintaining the social distance of two meters. Speaking on the initiative, Vivek Sharma, Chief Marketing Officer, Pidilite Industries Ltd said, “In these trying times, this positive and uplifting message from Fevicol on ‘Unlock 1’ is a great morale-booster to all – consumers as well as our sales colleagues, end-users, dealers and distributor partners.”
Tags : advertising India Piyush Pandey FEVICOL