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IMPACT Stories
Does Every Big Moment Need a Brand?
BY Anaum Shaikh
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Story Digital named integrated creative agency for HealthOK
BY TEAM IMPACT
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Mankind Pharma launches organ donation campaign with goal of 1 crore pledges
BY TEAM IMPACT
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Prega News celebrates 19 years with a pan-India Independence Day film
BY TEAM IMPACT
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HealthOK taps Bhuvneshwar Kumar for new digital trust campaign
BY TEAM IMPACT
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Prega News Father’s Day campaign puts spotlight on paternity leave and shared parenting
BY TEAM IMPACT
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Mankind Pharma launches ‘Act at 30’ campaign focused on early heart screening
BY TEAM IMPACT
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Gas-O-Fast names Rakesh Bedi as brand ambassador, launches new campaign
BY TEAM IMPACT
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Manforce Condoms appoints Manasvi Mamgai as brand ambassador
BY TEAM IMPACT
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PregaNews highlights postpartum realities in Women’s Day digital film
BY TEAM IMPACT
Spotlight
Brands Sell Swadeshi Swag
BY Antora Chakraborty
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World Organ Donation Day: Mankind Pharma Launches Campaign with Amitabh Bachchan
BY TEAM IMPACT
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Gas-O-Fast champions jeera as India’s digestive hero in new Independence Day campaign
BY TEAM IMPACT
Creative Zone
Ads In Focus
BY Anushka Sengupta
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Dadvertising Done Right
BY Anushka Sengupta
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FCB Kinnect Secures Full-Funnel Creative Mandate for Prega News
BY TEAM IMPACT
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Manforce Condoms Breaks Stereotypes on International Men’s Day
BY TEAM IMPACT
Cover Story
INDIA INC SHOWS SOME HEART
BY Anjana Naskar
Interview
MANFORCE: SERVING UP NEW FLAVOURS IN A PANDEMIC YEAR
BY Anjana Naskar
Cover Story
HOW ADS ARE MADE FROM HOME
BY NEETA NAIR

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Ads in Focus

Four campaigns from this week that turn familiar insights into distinctive brand stories

A Whole Lotta Fan Love

30 Years Young, Ready To Accelerate: Hyundai CEO Tarun Garg

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