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Cover Story
Why TV Won’t Surrender?
BY Antora Chakraborty

More From Impact
Pankaj Tripathi Turns Up the Heat for India’s Next Football Showdown
BY TEAM IMPACT

Talking Point
The Women’s Cricket Gold Rush
BY Debolina Datta

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SBI General Insurance unveils new film for ‘Chuniye Bharosa, Apno Sa’ campaign
BY TEAM IMPACT

Cover Story
India Speaks Local
BY Antora Chakraborty

Cover Story
Star Power or Scroll Power
BY Antora Chakraborty

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Piramal Consumer Healthcare Unveils ‘i-choose’ Master Brand for Women’s Intimate Care
BY TEAM IMPACT

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Pankaj Tripathi launches handloom venture ‘Tulo’
BY TEAM IMPACT

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SRF Floron launches campaign with Pankaj Tripathi
BY TEAM IMPACT

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Air India Express launches ‘Xpress Wali Baat Hai’ campaign featuring Pankaj Tripathi
BY TEAM IMPACT

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SBI General Insurance’s new campaign film spotlights need for comprehensive health cover
BY TEAM IMPACT

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SBI General Insurance Highlights Need for Health Cover Amid Rising Medical Costs
BY TEAM IMPACT

CMO Interview
‘Selling Trust, Not Just Insurance’
BY Anaum Shaikh

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Tetmosol ropes in Pankaj Tripathi as brand ambassador, launches new campaign
BY TEAM IMPACT

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SBI General Insurance names Pankaj Tripathi brand ambassador
BY TEAM IMPACT

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Pankaj Tripathi fronts Bikaji’s ‘Kya Baat Hai Ji!’ campaign to strengthen UP market
BY TEAM IMPACT

CMO Interview
Hyundai & Pankaj Tripathi, The Dream Duo?
BY Anushka Sengupta

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Hyundai Motor India Signs Pankaj Tripathi as New Brand Ambassador
BY TEAM IMPACT

Talking Point
Ad World’s Red Carpet for Kaleen Bhaiyya
BY Anjana Naskar

Creative Zone
RAD ADS OF THE WEEK
BY Aryan Khanna

TOP STORY

Leadership is about Flesh-And-Blood Moments: Suresh Narayanan

In a conversation with e4m, the former Nestlé India chief discusses his book Courage Under Fire, the Maggi crisis & the importance of empathy in leaders


The Man-ufactured Insecurity


Making Science Click


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