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Spotlight
Sliding into your DMs
BY Isha Khatu

IMPACT Stories
WhatsApp Usernames: The Next Frontier for Brands?
BY Antora Chakraborty

More From Impact
WhatsApp opens username reservations ahead of wider rollout
BY TEAM IMPACT

More From Impact
WhatsApp and Meta AI App to Introduce Incognito Chat Feature
BY TEAM IMPACT

More From Impact
WhatsApp introduces cross-platform chat transfer and new AI-led features
BY TEAM IMPACT

IMPACT Stories
Meta’s Subscription Pivot
BY Pritha Pahari

IMPACT Stories
‘When we saw the first edit, the offline director had tears in his eyes’
BY Yash Bhatia

Talking Point
From Free to Fee?
BY Antora Chakraborty

More From Impact
WhatsApp Showcases Power of Voice Notes in New Rural India Film ‘Baatan Hi Baatan Mein’
BY TEAM IMPACT

Impact Feature
Can Arattai Outchat WhatsApp?
BY Yash Bhatia

More From Impact
Meta Introduces Ads to WhatsApp Status in Updates Tab
BY TEAM IMPACT

More From Impact
Meta Introduces AI Message Writing Feature on WhatsApp
BY TEAM IMPACT

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WhatsApp Introduces Call Scheduling Feature and Updates Calls Tab
BY TEAM IMPACT

Talking Point
WhatsApp Status: Sponsored
BY Ruchika Jha

More From Impact
DDB Mudra and Meta Launch Meta AI in India with ‘Aaj Kya Karoge?’ Campaign
BY TEAM IMPACT

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WhatsApp Launches Privacy-Themed Public Installations in Connaught Place
BY TEAM IMPACT

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Ananya and Chunky Panday Highlight Privacy in New WhatsApp Campaign
BY TEAM IMPACT

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WhatsApp Launches Global ‘Not Even WhatsApp’ Campaign to Reinforce Privacy Commitment
BY TEAM IMPACT

Talking Point
‘WHATSAPP’ WITH BRANDS?
BY Pritha Pahari

More From Impact
Meta and FADA Drive Digital Transformation in Auto Sector
BY TEAM IMPACT

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