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Talking Point
Viral, Not Viable
BY Antora Chakraborty
IMPACT Stories
The Monetisation Wall: Will YouTube’s new rules make brands rethink creator selection?
BY Anaum Shaikh
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Go Zero drops influencer marketing budget, shifts focus to in-house creators
BY TEAM IMPACT
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WPP appoints Rema Vasan as Global President, Social and Creator for Open X
BY TEAM IMPACT
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Cleartrip launches Creators Club; aims to onboard 10,000 creators by year-end
BY TEAM IMPACT
IMPACT Stories
‘Brands are realising that they need to trust the creator’: Neha Markanda of Sharechat
BY Antora Chakraborty
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Aditya Huria to join Netflix India as Marketing Manager for films and series
BY TEAM IMPACT
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Nykaa and Snapchat Launch India’s First Gen Z Beauty Creator Incubator Program
BY TEAM IMPACT
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YouTube brings Hype to India to boost discovery for creators with 500-500K subscribers
BY TEAM IMPACT
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Hoopr Launches 'Smash', India’s First Self-Serve Bollywood Music Licensing Platform
BY TEAM IMPACT
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Myntra’s ‘Ultimate Glam Clan’ Surpasses 500K Creator Signups Since Launch
BY TEAM IMPACT
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A Friendly Lesson for Curious Creators
BY Jennifer Thomas
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Dot Media Surpasses Rs 100 Crore Revenue, Rebrands to Lead Influencer Marketing
BY TEAM IMPACT
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VidUnit Hosts ‘FluVid 1.0 Fest 2025’ in Mumbai to Empower Creators & Brands
BY TEAM IMPACT
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Hoopr Partners with Budding Influencers to Tackle Copyright Issues
BY TEAM IMPACT
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Crunchyroll Anime Awards 2025 Returns to Tokyo on May 25
BY TEAM IMPACT
Talking Point
Going Gaga over Ganji Chudail
BY Pritha Pahari
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8Bit Creatives and NODWIN Gaming Partner for DreamHack India 2024
BY TEAM IMPACT
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GroupM and The Goat Agency Reveal Top 100 Digital Stars 2024
BY TEAM IMPACT
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Asian Paints Launches ‘Pragati Ke Rang’ to Celebrate Rural Progress
BY TEAM IMPACT

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