Interview

Interview

‘When we need a local conversation, we turn to Print’

BY IMPACT Staff
Interview

‘We See Huge Potential in Tier II And Tier III Cities’

BY IMPACT Staff
Interview

‘Be it Urban or Rural, Print is Significant to Any Brand’

BY IMPACT Staff
Interview

‘With big data, demographic definitions are losing relevance’

BY IMPACT Staff
Interview

‘Print builds awareness & educates consumers’

BY IMPACT Staff
Interview

‘Middle India Focus is Key for Titan’

BY IMPACT Staff
Interview

The Magic of a Missed Call

BY IMPACT Staff
Interview

‘Virality is a mixture of art and science’

BY IMPACT Staff
Interview

‘Print allows us to assess tangible returns’

BY IMPACT Staff
Interview

‘In areas without electricity, Print comes into play’

BY IMPACT Staff
Interview

‘Print Gives us Immediacy in Communication’

BY IMPACT Staff
Interview

How Fun Cinema Makes Print Work In Its Favour

BY IMPACT Staff
Interview

Training students to realize their dreams

BY IMPACT Staff
Interview

Big Bazaar bets big on local tastes

BY IMPACT Staff
Interview

‘Our strategy is to focus on delighting our clients’

BY IMPACT Staff

TOP STORY

NEW SOLE OLD NAME

Bata India recently launched a new campaign, ‘Neo Casuals for Neo Leaders’. Anand Narang, VP - Marketing and Consumer Experience at Bata India Limited shares insights

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Neeta Nair of IMPACT Magazine speaks with team Ogilvy India.