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Cannes Lions 2025
DDB Mudra Earns Two Shortlists in Entertainment Lions – Gaming at Cannes Lions 2025
BY TEAM IMPACT

Cannes Lions 2025
THE CANNES LIONS ‘RUSH’
BY NEETA NAIR

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Sting® and BGMI Unveil Bold Gaming and Beverage Crossover Across India
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Cover Story
E-Sporting the New
BY Pritha Pahari

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iQOO SOUL Becomes India’s First Esports Team Sponsored by Monster
BY TEAM IMPACT

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BGMI and tgthr.'s X-Suit launch ad lands in the IMPACT Ads 2024: Hall of Fame
BY TEAM IMPACT

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BGMI Partners with Mahindra for BE 6 Rewards and Contest
BY TEAM IMPACT

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India's Gaming Triumphs: BGMI and Bullet Echo Shine in 2024
BY TEAM IMPACT

Creative Zone
RAD ADS OF THE WEEK
BY Aryan Khanna

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BGMI Launches "Anyone Se Everyone Tak" Campaign for Inclusivity
BY TEAM IMPACT

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KRAFTON India Announces Deepika Padukone as BGMI Brand Ambassador
BY TEAM IMPACT

Creative Zone
RAD ADS OF THE WEEK
BY Aryan Khanna

TOP STORY VIEW MORE

Eclectic and Electric

Anika Agarwal, Chief Marketing and Customer Experience Officer, Orient Electric, delves into ‘Fatt Se Garam Campaign’, their evolving media mix and the goals that the brand has set for this year

15 hours ago

Ads In Focus

1 day ago

Speaking the Consumer’s Language: The Power of Regional Storytelling

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