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Cannes Lions 2025
Cannes Lions 2025: Where Creativity, Technology & Ambition Converge
Varun Mohan - Chief Commercial Officer India, MiQ, writes about his key take aways from Cannes Lions 2025
25th June 2025BY TEAM IMPACT
What Cannes Lions 2025 Reveals About the Future of Advertising
Shubhranshu Singh , Board member Effies LIONS foundation, Forbes Global most influential CMO writes a review on takeaways from Cannes
23rd June 2025BY SHUBHRANSHU SINGH
'Cannes has a cinematic magic to it'
Anirudh Singla, CEO of Pepper, shares the story of Pepper's first Cannes Lions experience
23rd June 2025BY Anirudh Singla
Rooftops, Ideas, & Full Hearts: Reflections from Cannes Lions
Shrenik Gandhi, Co-founder & CEO, White Rivers Media, shares his experience from the Cannes Lions Festival of Creativity 2025
21st June 2025BY SHRENIK GANDHI
India’s Cannes Lions Metal Tally Touches 32 With BBDO’s Silver for Ariel
India’s Cannes Lions 2025 tally rises to 32 as BBDO wins Silver for Ariel’s powerful call for gender equality
20th June 2025BY TEAM IMPACT
‘It’s the youth and tech-use that really makes India stand out as a market’
With WPP Media redefining its identity post-GroupM, Kate Scott-Dawkins maps a future shaped by creator-led platforms, data-driven shifts & India’s digital power
20th June 2025BY NEETA NAIR
‘We’re not chasing size, we’re building strength.’
As the Omnicom -IPG merger sparks layoff concerns, Jonathan Nelson, CEO, Omnicom Digital says client-facing roles are largely safe despite some restructuring
20th June 2025BY NEETA NAIR
Cannes 2025: India’s Fading Footprint in SDG Lions
With just one shortlist in Sustainable Development Goals category, has the creative voice in sustainability taken a backseat in this year’s Cannes Lions?
20th June 2025BY Anjana Naskar
Reflections From Cannes Lions Festival 2025: Creativity with Conviction
Tarun Khanna, President & Head – Digital, Marketing & Strategy, Reliance General Insurance, shares pages from his Cannes Diary for IMPACT
20th June 2025BY Tarun Khanna
Final day of Cannes 2025 and India still has 3 shortlists left
India holds 3 shortlists at Cannes Lions 2025 in Film, Titanium, and SDG categories, with standout work from FCB India, BBDO India, and The Womb
20th June 2025BY TEAM IMPACT
FCB wins three Golds, India's Day 4 tally stands at 5
India strikes Gold again on Day 4, adds 3 Gold and 2 Bronze Lions to its tally
20th June 2025BY NEETA NAIR BY Anushka Sengupta
Less Tokenism, More Power: Cannes Brings the Shift into Focus
Ananya Shrikanth Rao, Brand Director – Strategy at Saatchi & Saatchi India, captures the chaos, creativity, and chronicles of Day 3 at Cannes
19th June 2025BY Ananya Srikanth Rao
Cannes 2025: A Golden Year and Glorious Legacy
As India already won six gold lions this year, here’s a look back at some of the country’s most iconic Gold-winning campaigns
19th June 2025BY Anjana Naskar
Day 1 and 2 are done, but these ideas will stay with me forever
Mithila Saraf, CEO, Famous Innovations, pens a piece on her experiences from Cannes Lions 2025
19th June 2025BY Mithila Saraf
After dominating Day 3, will India win more metals in Day 4?
What a night? India beat its metal tally for 2024 and 2023 by yesterday, will we aim for more today? Here’s the awards being announced tonight
19th June 2025BY TEAM IMPACT
India Reclaims the Spotlight on Day 3 of Cannes Lions with 14 metals
FCB India’s Lucky Yatra won the Grand Prix in PR, powering a 14-metal haul for India on Day 3. Presenting, Indian campaigns made their mark across categories
19th June 2025BY NEETA NAIR BY Anushka Sengupta
India Roars Back at Cannes Lions with 9 Metals on Day 3
India reignited its creative spark on Day 3 at Cannes Lions, delivering a stellar performance with 9 metals — 2 Silver and 7 Bronze
18th June 2025BY NEETA NAIR BY Anushka Sengupta
'Accenture Song’s India Expansion Likely Next Year,' Says David Droga
David Droga on Accenture Song's India expansion, the type of Creative Leader he’s looking for in India, and why the traditional methods of planning media won't last
18th June 2025BY NEETA NAIR
Cannes Day 3: It is a wrap on the shortlists, India’s final tally stands at 85
The final shortlist was released today for Sustainable Development Goals category, and BBDO India bagged one for Ariel’s #ShareTheLoad
18th June 2025BY TEAM IMPACT
Cannes Lions Honours Adobe’s Shantanu Narayen as Inaugural ‘Creative Champion of the Year’
Adobe CEO Shantanu Narayen wins Cannes Lions’ first 'Creative Champion of the Year' award, spotlighting his role in advancing AI-driven creativity
18th June 2025BY TEAM IMPACT
‘If the Naga Baba hit me with a gold stick, maybe we'd have won a gold'
Gaurav Kumar and Shalini Avadhani of Godrej Creative Lab speak to Neeta Nair about securing the agencies first Silver Lion, the big idea and the bigger purpose
18th June 2025BY NEETA NAIR
‘IPG–Omnicom merger isn’t about combining 2 entities; it’s about designing something new’
Susan Kingston-Brown, Global Brand President of UM Worldwide, on the IPG–Omnicom merger, redefining media, and navigating AI and technological change to future-proof agencies
18th June 2025BY NEETA NAIR
After a slower Day two, will India restore its pace on Day three?
With 28 entries shortlisted for Day 3 categories, Indian agencies gear up for a potential metals Creative Data, Direct, Media, PR, and Social & Influencer
18th June 2025BY TEAM IMPACT
Cannes 2025: A Year of Comebacks & Fresh Starts
From long-awaited wins to debut victories, Indian agencies are resetting the stage with fresh momentum and global recognition at Cannes Lions 2025
18th June 2025BY Anjana Naskar
India’s Cannes Momentum Eases with Three Wins on Day Two
From breaking an 800-year tradition to eye tests at dhabas, Indian campaigns mixed purpose and creativity at Cannes Lions Day 2, despite fewer wins
17th June 2025BY NEETA NAIR BY Anushka Sengupta
The Womb’s ‘We Broke the Jinx’ for Jim Jam Pops earns India’s sole Film Lions shortlist
The campaign now shares the stage with other top global contenders in the Film Lions sub-category
17th June 2025BY TEAM IMPACT
Leo India secures 3 more shortlists at Cannes Lions 2025
In the Creative Business Transformation sub-category of the Strategy category, Leo Burnett Mumbai landed a third shortlist
17th June 2025BY TEAM IMPACT
DDB Mudra’s ‘Great In-Game Wedding’ for BGMI Shortlisted
This Cannes shortlist adds to several others earned by DDB Mudra for the same campaign across the Gaming category
17th June 2025BY TEAM IMPACT
FCB Kinnect bags another Cannes Lions 2025 shortlist for ‘Too Yumm To Cheer!’
The campaign has been shortlisted in Brand Experience & Activation category
17th June 2025BY TEAM IMPACT
Cannes Lions Shortlists For Today – India’s tally goes up by 16
India’s Cannes Lions 2025 tally climbs to 84; FCB India leads today’s tally with seven more shortlists for ‘Lucky Yatra’
17th June 2025BY TEAM IMPACT
Cannes Lions Day 2: After a strong start, will India keep up its momentum?
On Day 2, eight category awards are set to be announced. Will India’s medal tally rise? Read here for all the details on today’s awards
17th June 2025BY TEAM IMPACT
‘We don’t chase awards; we chase impact’
Abbey Klaasen on why Dentsu Creative is reviving legacy brands in India, expectations from Cannes Lions 2025, and more
17th June 2025BY NEETA NAIR
‘Cannes has a smell and if you’ve been here enough you know it’
Abhik Santara, Founder & CEO, ^atom Network, shares his unfiltered take from the Croisette
17th June 2025BY Abhik Santara
India’s Fading Pharma Spark at Cannes: A Pause or a Reset?
Once a stronghold for India at Cannes, the Pharma category has seen a creative dip post-COVID, even as Healthcare continues to thrive. Here's a look at what went wrong…
17th June 2025BY Anjana Naskar
India's Creative Firepower Shines at Cannes Lions 2025 with 9 Metals Across Categories
From purple papers to edible fan signs, India wowed Cannes Lions 2025 with 9 Day 1 wins—blending culture, insight, and impact into bold stories
17th June 2025BY Anushka Sengupta
India Roars at Cannes Lions 2025 with 7 Metals and Creative Might
Cannes Lions 2025 sees India shine across categories with standout campaigns in outdoor, health, and wellness.
16th June 2025BY Anushka Sengupta
José Miguel Sokoloff: On Creativity, Collaboration, and Transition at Cannes Lions 2025
At Cannes Lions 2025, José Miguel Sokoloff of MullenLowe, opens up about agency evolution, award expectations, and what it takes to stay creatively relevant
16th June 2025BY NEETA NAIR
CANNES CALLING: INDIA MAKES A STRONG START AT LIONS 2025
The Cannes Lions Festival 2025 opened today with awards announced in Audio & Radio, Health & Wellness, Outdoor, Pharma, and Print & Publishing categories…
16th June 2025BY TEAM IMPACT
India @ Cannes Lions 2025: Who Will Take Home the First Lions Tonight?
As we wait for the results, here’s a round-up of which award categories will be announced tonight—and which Indian campaigns have been shortlisted
16th June 2025BY TEAM IMPACT
Fresh from the Croisette: Today’s Shortlists Are…
India’s Cannes Lions 2025 tally climbs to 68; Leo Burnett leads today’s wins with 4 Creative Data shortlists for Acko and Mountain Dew
16th June 2025BY TEAM IMPACT
INDIA MAKES A BIG OUTDOOR STATEMENT AT CANNES LIONS 2025
With 13 shortlists in the bag, the creativity of OOH advertising in India reflects on the global stage of Cannes Lions 2025…
16th June 2025BY Anjana Naskar
Cheil Pe Charcha: Dabas Leads the Dialogue of Disruption
Why did Jitender Dabas leave McCann to lead Cheil X? A shift driven by momentum, mindset, and the future of creativity—don’t miss this power-packed interview!
16th June 2025BY NEETA NAIR
11 Campaigns that are e4m & IMPACT's best bets at Cannes Lions 2025
Here’s a list of IMPACT and e4m’s playing XI, the bets that can bring home the Lions
16th June 2025BY Yash Bhatia
Leo Burnett India Makes Cannes Lions Splash with 3 Shortlists in Key Categories
While ‘Oreo History in the Baking’ for Oreo has earned two shortlists, the third one has come for ‘Takeoff Takeover’ for Cathay Pacific Airways
15th June 2025BY TEAM IMPACT
Ogilvy India earns 7 shortlists across 4 categories at Cannes Lions 2025
The shortlists have been bagged by Ogilvy's Mumbai and Bengaluru units
15th June 2025BY TEAM IMPACT
Talented Scores Seven Cannes Lions Shortlists for Britannia Industries Campaigns
The shortlists have come in Sport - Brand Storytelling and Sport - Partnerships with Sports Talent sub-categories
15th June 2025BY TEAM IMPACT
Havas India's Ink of Democracy secures 4 shortlists in Engagement category
Developed in partnership with The Times of India and the Election Commission of India, ‘Ink of Democracy’ tackled chronic voter apathy head-on
15th June 2025BY TEAM IMPACT
GREY India Scores Two Cannes Lions 2025 Shortlists for Volvo and Axis Bank Campaigns
In a separate entry, the campaign ‘Devanagari PIN’ for Axis Bank has earned a shortlist in the Direct Engagement - Social Behaviour sub-category
15th June 2025BY TEAM IMPACT
VML India Scores Two Cannes Lions 2025 Shortlists for Coke Studio Bharat Campaign
Both shortlists fall under the Entertainment Lions for Music subcategory within the Entertainment category
15th June 2025BY TEAM IMPACT
Famous Innovations’ Scores Two Craft Shortlists at Cannes Lions 2025
The ‘Seven Layers of Truth’ by Famous Innovations, Mumbai, was conceived for the municipal corporation
15th June 2025BY TEAM IMPACT
Dentsu Creative India Shortlisted at Cannes Lions 2025 for ‘Garuda Rakshak’ Campaign
The campaign ‘Garuda Rakshak’ integrates mythology-inspired storytelling with cutting-edge media formats
15th June 2025BY TEAM IMPACT
TBWA campaign shortlisted in Film Craft Lions at Cannes Lions 2025
The agency created the ‘Work Is Worth It’ campaign for Apple MacBook
15th June 2025BY TEAM IMPACT
Cannes Lions: FCB India’s ‘Lucky Yatra’ for Indian Railways secures 6 more shortlists
The shortlists have come across Direct and PR Engagement categories
15th June 2025BY TEAM IMPACT
BBH India’s Hilarious Garnier Campaign Makes Cannes Lions Social & Creator Shortlist
BBH India has been shortlisted for the Garnier’s ‘Bassi vs Men’s Facewash’ campaign
15th June 2025BY TEAM IMPACT
Wondrlab's 'The Right Signs' shortlisted at Cannes Lions 2025
The agency has secured the shortlist for ‘The Right Signs’ with Josh in Social & Creator Lions
15th June 2025BY TEAM IMPACT
BBDO India Earns Cannes Lions 2025 Shortlist for WhatsApp’s ‘Oye Lucky’ Music Campaign
BBDO bagged the shortlist in Entertainment Lions for Music category
15th June 2025BY TEAM IMPACT
Eeksaurus Studios Shortlisted at Cannes Lions 2025 for Animated Campaign ‘Desi Oon’
The campaign has been shortlisted in the Film Craft Lions category
15th June 2025BY TEAM IMPACT
Lowe Lintas earns Cannes Lions 2025 shortlist for 'Dirty Money' in Film Craft
The campaign, created for Steadfast's Money Counting Machine, puts the spotlight on the metaphorical and literal dirt attached to money
15th June 2025BY TEAM IMPACT
TGTHR India Makes Cannes Lions 2025 Shortlist for ‘UV LYNC’ Campaign
The shortlist has been obtained in the Sustainability-Focused Design category
15th June 2025BY TEAM IMPACT
India Roars at Cannes Lions 2025: 42 Shortlists and Counting!
The shortlists have been secured in the main categories - Entertainment, Engagement and Craft
15th June 2025BY TEAM IMPACT
DDB Mudra Earns Two Shortlists in Entertainment Lions – Gaming at Cannes Lions 2025
DDB Mudra won the Lions for ‘Great In-Game Wedding’ with Battlegrounds Mobile India or BGMI
15th June 2025BY TEAM IMPACT
Leo Burnett Mumbai Shortlisted at Cannes Lions 2025 for Whisper’s ‘Project Early Periods’
It has secured a shortlist for its campaign for P&G Whisper, under the OTC Products sub-category
14th June 2025BY TEAM IMPACT
Famous Innovations' BMC Campaign Shortlisted at Cannes Lions 2025 for Print & Publishing
Mumbai agency's layered print work joins global contenders in Cannes' Cultural Engagement race
14th June 2025BY TEAM IMPACT
FCB Kinnect’s ‘Too Yumm To Cheer’ shortlisted at Cannes Lions 2025 for OOH category
FCB Kinnect has also been shortlisted at the Cannes Lions International Festival of Creativity 2025 in the Outdoor category, under the sub-category Breakthrough on a Budget
14th June 2025BY TEAM IMPACT
Ogilvy India Bags Six Cannes Lions 2025 Shortlists
Ogilvy India shines at Cannes Lions 2025 with six shortlists across Health & Wellness and Outdoor, showcasing creativity from Mumbai and Bangalore offices
14th June 2025BY TEAM IMPACT
Godrej Creative Lab Shortlisted at Cannes Lions 2025 for Vision Health Campaign
‘Naga Saint Eye Test’ earns recognition in Health & Wellness category for diabetes awareness.
14th June 2025BY TEAM IMPACT
Tribes Communication Shortlisted at Cannes Lions 2025 for Honda’s ‘Dry Thru’ Campaign
The entry has been recognised in the Special Build subcategory and marks a notable win for the agency
14th June 2025BY TEAM IMPACT
Havas India Garners Three Cannes Lions Shortlists for 'Ink of Democracy' Campaign
Bold print initiative for The Times of India earns acclaim across key Print & Publishing categories at Cannes Lions 2025
14th June 2025BY TEAM IMPACT
FCB India bags 5 Cannes Lions shortlists for ‘Lucky Yatra’ and ‘Too Yumm To Cheer’
Campaigns for Indian Railways and Too Yumm! highlight FCB India’s creative prowess across public service and consumer brand categories
14th June 2025BY TEAM IMPACT
Cannes Lions 2025: India Scores 22 Shortlists Across 5 Categories
The shortlists are in Outdoor, Print & Publishing, Health & Wellness, Pharma
14th June 2025BY TEAM IMPACT
Creativity and Data Can’t Thrive Alone: Vikram Pandey on Judging at Cannes Lions 2025
Leo Burnett’s CCO & Cannes Lions juror, Vikram Pandey - ‘Spiky’, reflects on India’s evolving data-driven storytelling, creativity vs ethics, and embracing data as a playground for youth
12th June 2025BY Yash Bhatia
Cheil pe Charcha: Dabas Leads the Dialogue of Disruption
In conversation with IMPACT, Jitender Dabas, the new CEO of Cheil X & group strategy officer of Cheil SWA, talks about what motivated his move to Cheil and much more
11th June 2025BY NEETA NAIR
Brands That Collaborate with Creators Are Ahead: Mayuresh Dubhashi on Cannes Lions 2025
Mayuresh Dubhashi, Chief Creative Officer at FCB NEO, shares his insights and experiences as a juror for the social & creator lions category at Cannes Lions 2025
09th June 2025BY Yash Bhatia
Das-Ing Through Cannes
Rajdeepak Das, CCO- Publicis Groupe, South Asia & Chairman – Leo, South Asia, speaks to IMPACT on new partnerships and Cannes Lions hopes this year
26th May 2025BY NEETA NAIR
THE CANNES LIONS ‘RUSH’
Rahul Mathew, CCO, DDB Mudra Group, tells IMPACT why humour stayed central to their ads, Cannes Lions hopes, & Flipkart campaign inspiration.
19th May 2025BY NEETA NAIR
‘INDIA WILL SEE MORE JURY PRESIDENTS AT CANNES’
Josy Paul, Chairperson and CCO, BBDO India on his role as Jury President at Cannes Lions, his first Cannes visit years ago and Cannes' growth as the Olympics of creativity.
12th May 2025BY NEETA NAIR
India sends its Young Army to Cannes Lions
As Cannes Lions International Festival of Creativity approaches, IMPACT speaks to the four young creatives who will represent the country at the Young Lions
09th May 2025BY Anjana Naskar
Dheeraj Sinha: At FCB, we don't engineer the agency to win Cannes Lions
Dheeraj Sinha talks about rebranding, creating new revenue streams for FCB, Uber campaign controversy and Cannes Lions
09th May 2025BY NEETA NAIR
TOP STORY
‘Either We Don’t Do It At All, Or We Do It With A Bang’
Udyan Ghai, Group Head of Marketing, Apollo Tyres, shares how the Rs 579-crore Team India jersey deal strengthens brand and dealer engagement
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