The films use humour and action around everyday wardrobe dilemmas to highlight Myntra’s EORS Price Crash ahead of the event starting 5 December with VIP access on 4 December
02nd December 2025Swiggy’s Rakhi campaign, crafted entirely by the brand’s in-house creative team, has secured the No. 70 position in IMPACT’s Top 75 Campaigns of 2025.
02nd December 2025The national CTV activation used a 3D Masthead rollout around World Toilet Day, followed by weeklong sustenance across OTT platforms to extend Pee Safe’s hygiene messaging
02nd December 2025The film uses Ahlawat’s trademark deadpan persona to highlight the value-focused Chicken Krisper Meal, now available across select cities
02nd December 2025The multilingual campaign uses AI-generated versions of Rahul Dravid to explain flexible life cover through the Shriram Life Flexi Shield term plan
02nd December 2025Kingfisher’s WPL presence will span social media campaigns, contests, outlet and on-ground activations, creating fan experiences
02nd December 2025The campaign shares lived experiences of people with type 1 diabetes to raise awareness, challenge stigma and support grassroots organisations across India
02nd December 2025Roy’s career spans traditional media like Radio City, Disney Star, Sony, Zee, ShareChat/Moj and Scoopwhoop, building strong C-suite partnerships
02nd December 2025Oppo’s Zindagi Na Milegi Dobara campaign, written by Sumit Chaurasia, secures its place in the Top 75 Campaigns of 2025.
02nd December 2025As brand ambassador, Harmanpreet Kaur joined PNB leaders to unveil four products, highlighting the bank’s innovation and digital-first focus
02nd December 2025Sanjay Nandan has joined as Creative Head, and Dhruv Bhattacharya has taken on the role of National Sales Head, where he will guide revenue strategy and business development
02nd December 2025As part of the initiative, HMIL is offering a range of benefits, including exchange schemes and offers for corporate and government employees
02nd December 2025Smith, formerly Loewe’s CMO, led collaborations with Studio Ghibli, On Running, Suna Fujita, viral TikTok campaigns, and celebrity partnerships
02nd December 2025The campaign shows Tripathi in everyday roles, with capturing the joy people feel when snacks brighten ordinary moments in UP
02nd December 2025A college girl dealing with acne marks learns to make smarter skincare choices, showing that real results come from balanced formulations
02nd December 2025Mia by Tanishq’s Valentine’s Day campaign, Not Just Another Day, led by Namrata Patnaik, has earned a well-deserved spot in IMPACT’s Top 75 Campaigns of 2025.
02nd December 2025This strategic addition strengthens Havas Media Network’s global data, technology, and analytics arm, CSA.
02nd December 2025Florian Adamski named CEO of Omnicom Media; while Daryl Simm named Co-President & COO in expanded Omnicom-IPG leadership framework
01st December 2025The new storytelling platform spotlights women who influence change, beginning with Kaamya Karthikeyan’s account of completing the Seven Summits
01st December 2025Wakefit’s “Jo Aapke Saath Badhta Hai, Wohi To Ghar Hota Hai” campaign, written by Rishav Srivastava, secures its place in the Top 75 Campaigns of 2025.
01st December 2025The bank will launch a 360° national campaign featuring both actors to support customer outreach as AU SFB moves toward its transition into a Universal Bank
01st December 2025Parthasarathy M A, Chief Strategy Officer, South Asia, at GroupM, has announced that he will retire from WPP Media after a 17-year tenure
01st December 2025Amazon MX Player’s “Is Orry and Shikhar’s Jodi Superhit or Superflop?” campaign, written by Mehul Gupta secures a spot in the Top 75 Campaigns of 2025.
01st December 2025The film, conceptualised by BBH India, portrays a proposal blending love, family and tradition, reflecting CaratLane’s positioning in modern relationships
01st December 2025Conceptualised by Talented and in partnership with Early.Partners, Pickyourtrail's first brand campaign is centred on giving travellers more control over their holiday planning
01st December 2025Unveiled at the EmployAbility in Manufacturing Summit 2025, the toolkit provides step-by-step guidance for disability inclusion across factory roles
01st December 2025He previously served as CEO of Radio City from Sept 2018 to August this year. Kukian, has more than three decades of experience across radio, print, television and outdoor media
01st December 2025Cheil India’s ‘EV Sahi Hai’ campaign for JSW MG Motor India, written by Amit Nandwani, secures a spot in the Top 75 Campaigns of 2025.
01st December 2025He succeeds Harsha Vardhan Agarwal, Vice Chairman & Managing Director, Emami Limited, following FICCI’s 98th Annual General Meeting and Annual Convention
01st December 2025According to industry sources, the conglomerate is evaluating its media strategy as it prepares for its next phase of growth
01st December 2025In his new role, he will guide the agency’s creative direction and contribute to its growth across digital, design and integrated brand work
01st December 2025As part of the launch, Rapido partnered with rapper Khullar G on a music video designed to illustrate the everyday urgency of sending parcels
28th November 2025The brand introduces refreshed communication blending science-backed formulas with vibrant, relatable storytelling, marking a new phase in its operator-led, celebrity-anchored journey
28th November 2025Huggies, the baby care brand, has introduced a new campaign featuring the ‘Geelu Monster’, a character designed to draw attention to the issue of prolonged wetness on babies’ skin
28th November 2025District becomes GCL’s official ticketing partner, with the tournament set to take place at Mumbai’s Royal Opera House from December 13-24, 2025.
28th November 2025From chemical-free staples to plant-based alternatives, the Sahakarnagar store caters to Bengaluru’s rising demand for healthier, transparent grocery choices.
28th November 2025Former Wagh Bakri Senior VP to lead Chitale Bandhu’s national expansion and brand growth
28th November 2025With nearly two decades of experience across global consumer and technology brands, Srivats steps into a pivotal leadership role after successful stints at Netflix, Swiggy, Quikr and Nokia
28th November 2025Chopra previously served as Associate Vice President, Marketing at JioHotstar. He has more than 14 years of experience in D2C marketing, growth, and strategy
27th November 2025The ‘Invest in Iron’ campaign aims to raise nationwide awareness about anaemia and underline the role of iron in maintaining energy levels and overall health
27th November 2025The CSR initiative introduces a microsite offering free credit score checks, four TVCs and educational tools to build financial confidence across India
27th November 2025The launch expands Bakingo’s menu with cupcakes, brownies, pastries and cakes made with Kitkat, bringing wafer-crunch desserts to customers across India
27th November 2025The leadership structure for the merged entity to be unveiled on December 1
27th November 2025Mehta is credited with building the branded-content vertical at Mindshare and GroupM (now WPP Media), turning content partnerships into a strategic differentiator
27th November 2025He will assume charge in December 2025, reporting directly to PUMA’s Chief Commercial Officer, Matthias Bäumer
26th November 2025The MostlySane Collection brings five new bottomwear styles, offering relaxed fits, practical details and easy styling
26th November 2025Ahead of World Iron Deficiency Day, the initiative combines screenings, medical advocacy, digital outreach and community partnerships to address IDA nationwide
26th November 2025Created with hypnotherapist Danish Sheikh, guides participants through an imagined multi-sensory Octavia RS ride, delivering a lifelike experience
26th November 2025The vertical will work on original IPs, multi-platform branded content, and AI-enabled storytelling. Industry professional Ravi Kudesia has been appointed VP & Business Head to lead the unit
26th November 2025The campaign focuses on weightless hydration for oily-skin users through a multi-creator rollout and a community-driven S.L.A.Y Squad activation
26th November 2025In this role, Chirag will lead the company’s national sales strategy, oversee client relationships, and support business expansion across India
26th November 2025Asian Paints illuminated the Bandra–Worli Sea Link to mark its new role as the Official Colour Partner of the Board of Control for Cricket in India (BCCI) for India’s home cricket
26th November 2025The campaign highlights traders driven by intuition and discipline rather than just tools, unfolding across film, interactive website and outdoor activations
26th November 2025The collaboration with Metro Brands Ltd. expands SW Network’s presence in India’s footwear market, strengthening creative communications across athleisure and sneaker segments
26th November 2025This partnership gives consumers the power to shop Stranger Things merchandise exclusively available on Instamart, with gesture-control technology on the InstaStrange Store.
25th November 2025Leadership exits and consolidation chatter intensify concerns over the fate of marquee agencies like FCB and DDB
25th November 2025Asian Paints has partnered with the BCCI as the Official Colour Partner of Indian Cricket in a three-year association covering over 110 matches across Men’s, Women’s and Domestic series.
25th November 2025With its latest campaign, the brand aims to make Asian cuisine a regular part of home cooking, moving beyond kitchens to appeal to families and daily meals
25th November 2025The clean-energy conglomerate uses its new KBC-launched campaign to spotlight why uninterrupted, scalable renewable power will define competitiveness in the age of AI
25th November 2025Fusion bowls ‘tie the knot’ in a nationwide wedding-themed campaign across Swiggy, Zomato and EatSure
25th November 2025The Supervisory Board reappoints Stratmann to the Board of Management, extending his CFO mandate through 2031
25th November 2025A globally awarded tequila brand enters India with Blanco and Reposado variants, backed by founders Rana Daggubati, Anirudh Ravichander and Sree Harsha Vadlamudi
24th November 2025The suite serves startups, MSMEs, corporates, agencies, governments, global firms and creators, and works across all markets the company operates in
24th November 2025Before joining TCS, Saxena spent 14 years at CNBC-TV18, where she served as Chief of Bureau for Mumbai & South India and anchored programmes such as After the Bell and India Business Hour
24th November 2025The film highlights Kellogg’s Muesli and its cross-generation appeal made with 12 nutrient-rich ingredients
24th November 2025Lever moves through roles from tapori to tragic hero, poet and calm narrator, showing his range, but each menu item is still shown as outdoing
24th November 2025The mobile-first microsite is open to all users and offers guidance on profile creation, understanding emotional cues, and approaching in-person meetings safely
24th November 2025The new board has two executive directors, a global non-executive director, and four independent directors to lead Kwality Walls’ standalone ice-cream journey
24th November 2025The account will be handled by Madison Media’s Bengaluru office, managing offline, digital, OOH, and activation duties
24th November 2025Repositioning peanut butter as a family favourite, this high-energy film highlights how India’s fitness staple is becoming an everyday household pick
24th November 2025He announced the move on LinkedIn, adding that he will continue as Group Marketing Officer of Veranda Learning
24th November 2025Awasthi had been associated with NDTV India for nearly two and a half years as Consulting Editor
21st November 2025Presented by HSBC India, the 11-day festival returns to Jio World Garden, produced and ticketed by District by Zomato
21st November 2025Integration allows commuters in Delhi, Mumbai and Bengaluru to buy Metro QR tickets directly on Navi, with more cities to follow
21st November 2025India’s first integrated sustainability company debuts a patent-filed system to measure and manage environmental performance across media and event ecosystems
21st November 2025Britannia Milk Bikis and creative agency Talented have relaunched Adengappa Kadhaigal 2.0, a Gen-AI-based storytelling platform to support parent–child interaction
21st November 2025The initiative introduces an immersive digital format to explain oral hygiene to young users
21st November 2025Through this tie-up, Admatazz integrates BrandMusiq’s sonic expertise, enabling brands to replace stock tracks with unique, daily-use MOGOs®
21st November 2025The song opens with a tired boy revived by a bowl of YiPPee! noodles, lifting his energy as he joins his mom in the rap and dance
21st November 2025Created by Tonic Worldwide, the series captures hurdler Tejas Shirse’s struggles, sacrifices, and record-breaking journey
21st November 2025The film shows kids asking questions, parents distracted, and curiosity fading, pushing children toward passive screen content
21st November 2025The campaign highlights TV as a medium that brings families together, fosters shared moments, and sparks genuine connection
21st November 2025The Chief AI Scientist is starting a company to push forward his Advanced Machine Intelligence vision, backed in part by Meta
21st November 2025Written as a tribute to the late Neil French, this piece captures Sagar Mahabaleshwarkar, Executive Director at Salt Brand Solutions, recalling the encounter that shaped his creative confidence
21st November 2025Prior to this, Ashish Sehgal held key leadership roles across Zee, Star and Buena Vista, bringing over three decades of experience to his new mandate at Times TV Network
20th November 2025Rahul Dravid leads the campaign, emphasising the importance of checking the quantity stated on the pack before buying
20th November 2025The campaign celebrates India’s wedding-season joy, style, and cultural richness through curated festive collections and immersive in-store and digital experiences
20th November 2025Sharma will represent DP World in a long-term partnership, spanning brand and stakeholder initiatives, media appearances, and digital storytelling
20th November 2025Shankar Prasad, CEO, Plum on how meticulous formulations, sensory innovation, and a deeply loyal community are helping the brand craft its own rhythm in a crowded skincare market
20th November 2025Shah has more than three decades of experience across revenue, marketing and business roles in print, telecom and media
20th November 2025Khan has more than 20 years of experience in marketing and digital transformation across companies like CRIF, ICICI Bank, Western Union and more
20th November 2025The campaign urges men to speak up about symptoms and seek timely consultation for early detection and better outcomes
20th November 2025NiviCap links India and Australia’s education systems with a platform offering loans, application help, forex support and more
20th November 2025A first-of-its-kind study uses 408,000 AI prompt simulations and 70 enterprise audits to reveal why most brands remain invisible or misrepresented inside AI search
20th November 2025Sehgal’s expected move comes at a crucial time for Times TV Network, signaling renewed stability, sharper growth plans, and a strategic leadership reboot for the broadcaster.
20th November 2025R K SWAMY study shows massive digital video consumption but extremely low brand memory, raising concerns over the effectiveness of video ad spends
19th November 2025The campaign highlights the hidden fees, delays, and compliance hurdles slowing India’s growing base of global-first businesses and freelancers
19th November 2025Central to the campaign is the habit-forming tongue twister “Spray. Sit. Flush. Spray” to sanitise toilet seats before and after use
19th November 2025Founded by Dr. Raghavpat and Madhav Singhania, the investment will support the goal of hosting the 2036 Olympics
19th November 2025The collaboration brings small yet meaningful gestures to the forefront, marking Men’s Day with personalised appreciation across Tim Hortons stores
19th November 2025
Omnicom’s acquisition of IPG creates a pro forma $25B entity that overtakes WPP globally and places the merged network at No. 2 in India
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